COLORADO SPRINGS, Colo., Oct. 7, 2020 /PRNewswire/ — Quantum Metric, a SaaS platform that helps organizations build better digital products faster, today announced it has secured up to $25 million of debt capital from Silicon Valley Bank (SVB), the bank of the world’s most innovative companies and their investors. With its initial Series A round led by Insight Partners in 2018 and the closing of this facility, Quantum Metric has raised $50 million in capital over the span of 24 months.

The pandemic has altered the investment landscape, slashing the number of VC rounds in the U.S. this year by 44 percent. In its latest capital raise, Quantum Metric leveraged its strong balance sheet, in combination with its competitive market position as the global leader in Continuous Product Design (CPD), to drive the strategic decision to choose debt financing over equity to grow its fast-moving business. The new funds

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Investors are settling into the “next normal” and many are watching for signs of a sustained economic recovery. There are some bright spots. June data from The Conference Board suggests that consumer confidence is on the rise. The stock market was up in July by more than 40% from its March lows. But as new COVID-19 cases emerge across the country, investors can expect that prolonged market volatility is here to stay.

Historically, increased market volatility has prompted a flight to quality in which investors seek out safe, stable places to park their money and generate steady returns. With fixed-income investment yields remaining low and the decade-long bull market still fresh in investors’ minds, your clients are likely wondering where to find safe investments. Perhaps annuities have come up and your clients are unsure about whether locking in guaranteed lifetime income now is right for them or whether it might

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  • Amazon made a metric called “return on ad spend,” or ROAS, available on its ad service for sponsored ads this month.
  • Until now, advertisers had to use a different metric called “advertising cost of sales,” or ACOS, to track their ad effectiveness on Amazon.
  • Ad agencies say the update makes it easier to compare ad efficiencies against other ad platforms, like Google and Facebook, and is part of Amazon’s effort to attract bigger ad buyers.
  • Visit Business Insider’s homepage for more stories.

Amazon has made a more conventional metric available to advertisers on its site this month, a move experts say could help make its ad service more appealing to big brands.

The metric, called “return on ad spend,” or ROAS, is commonly used among advertisers to measure their ad efficiency. The number is derived by dividing the total sales generated by the advertising spend. For example, if you spend

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