HUNTINGTON — Small businesses can be at a distinct disadvantage when it comes to supply chain management during the COVID-19 pandemic, according to Avinandan Mukherjee, Dean of the Lewis College of Business at Marshall University that is home of the Brad D. Smith Schools of Business.
“I absolutely believe the bigger companies seem to get preferential treatment,” Mukherjee said. “The main difference between larger and smaller companies when it comes to supply chain issues is bargaining power. Because small companies are at the mercy of larger retail buyers and suppliers sometimes, they do get less focus and attention, especially when production is lower at the other end. So bargaining power definitely creates some risk for smaller companies.”
Still, Mukherjee believes there are a number of measures that small businesses can take to mitigate supply chain disruptions, whether due to a pandemic or any number of other factors. One is to