Taking pity on those who are criticising Mahendra Singh Dhoni for his not-so-inspiring performance in the ongoing IPL, former India wicketkeeper Syed Kirmani says age and long sabbatical from the game has impacted the stalwart’s performance.

Dhoni is in the eye of the storm for his own and Chennai Super Kings’ below par show. They are languishing at the sixth spot in the eight-team competition with two wins and five defeats.

Dhoni is yet to come up with match-wining knock and his ability as a finisher has came under the scanner.

“There is a time in the career of every player to escalate, similarly there is also a time to come down. Things change with time, I take pity on those who are criticising Dhoni for his performance,” Kirmani told PTI.

“We must not forget that Dhoni had been one of the best finishers of the game at one point

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The reverberating chants of “Dhoni” from tens of thousands of fans filled the MA Chidambaram stadium in Chennai in 2018 as Mahendra Singh Dhoni walked onto the ground. It was just a another practice day, and the tumultuous cheers was the affectionate greeting extended by fans to their captain. But what is it about Brand Dhoni that has made him iconic? Why do only some brands go on to become iconic while others do not?

Iconic brands are symbol-intensive, distinctive and, at the same time, relatable. They start off as a cult brand, associated with a specific target segment and product category, but go on to cast their influence over wider segments and product categories to forge a deep bond with culture. Doughlas Holt, author of How Brands Become Icons, says that brands become iconic when they represent myths.

As humans, we love myths. With uncomplicated stories, riveting characters, and

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Two-time World Cup-winning former India captain Mahendra Singh Dhoni retired from international cricket on Saturday, ending over one year of suspense and also an era during which his often unorthodox leadership and finishing skills became the stuff of legends.

The 39-year-old will, however, compete in this year’s IPL, which gets underway in the UAE from September 19 after being moved out of India due to the COVID-19 pandemic.

“Thanks a lot for ur love and support throughout. from 1929hrs consider me as retired,” Dhoni posted on his instagram handle.

Timing of announcement

The announcement came a day after he joined his Chennai Super kings teammates at the side’s home base for a short training camp ahead of the players’ departure to the UAE next week.

His last outing in India colours was during the lost World Cup semifinal against New Zealand in July last year.

The BCCI sent out a

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