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(Bloomberg Opinion) — The visa program for skilled workers is a net positive for American society despite a number of problems that make it a target of critics who worry that cheap foreign workers are taking Americans’ jobs and lowering wages.

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Fortunately, the country may already be on the way to fixing those problems. The first step, an increase in the minimum wage for H-1B visa holders, has just happened.

The H-1B program is often discussed as a way to alleviate labor shortages: Import foreign specialists to do work that native-born Americans are unavailable to do. That’s how advocates often sell the program, and it fits the common idea of jobs as a fixed resource to be parceled out. In fact, helping companies “who cannot otherwise obtain needed business skills and abilities from the U.S. workforce” is right there in the program’s mission statement.

But in reality, relieving

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HELSINKI (AP) — Finnish carrier Finnair will start selling business class airplane food in supermarkets in a move to keep its catering staff employed and to offer a taste of the airline experience to those missing flying in the COVID-19 times.



FILE - In this Monday, Nov. 16, 2009 file photo, passenger planes of the Finnish national airline company Finnair stand on the tarmac at Helsinki international airport, Helsinki. Finnish carrier Finnair will start selling business class airplane food in supermarkets in a move to keep its catering staff employed and to offer a taste of the airline experience to those missing flying in the COVID-19 times. The state-controlled airline said that in a pilot scheme the handmade meals, called “Taste of Finnair", would initially be offered at one store as of Thursday, Oct. 15, 2020. (Markku Ulander/Lehtikuva via AP, file)

© Provided by Associated Press
FILE – In this Monday, Nov. 16, 2009 file photo, passenger planes of the Finnish national airline company Finnair stand on the tarmac at Helsinki international airport, Helsinki. Finnish carrier Finnair will start selling business class airplane food in supermarkets in a move to keep its catering staff employed and to offer a taste of the airline experience to those missing flying in the COVID-19 times. The state-controlled airline said that in a pilot scheme the handmade meals, called “Taste of Finnair”, would initially be offered at one store as of Thursday, Oct. 15, 2020. (Markku Ulander/Lehtikuva via AP, file)

The state-controlled airline said

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Independent editorial reviews highlight solutions that help SMBs navigate a wide array of challenges including those driven by COVID

business.com Best Picks Program

Best Pick selections highlight the solutions that help small business owners continue to adjust and grow in the face of COVID-19.
Best Pick selections highlight the solutions that help small business owners continue to adjust and grow in the face of COVID-19.
Best Pick selections highlight the solutions that help small business owners continue to adjust and grow in the face of COVID-19.

WALTHAM, Mass., Oct. 14, 2020 (GLOBE NEWSWIRE) — Today business.com, a trusted source of information for small to medium-sized business looking to start, run or grow their operations, announced the formal launch of its “Best Picks” program. Driven by business.com’s extensive product reviews section, the program evaluates the industry’s best tools and services specifically designed to help small businesses grow. Reviewed and selected by a team of independent researchers, today’s newly released Best Pick selections highlight the solutions that help small business owners continue to

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Partner, Director of Strategy & Insights at RUNNER Agency

The calls began to trickle in around May this year. What started as a few leads here and there has grown into a steady stream of physicians and entrepreneurs looking to start telehealth businesses across many different specialties.

I began to notice some common themes around patient acquisition in these conversations. In many cases, there was a false expectation that the current groundswell of patient and industry enthusiasm was enough. What we could observe, as marketing experts, was increased competition, investment and exploration in a rapidly growing industry. Without an unlimited budget, the way to win in this climate is to market smarter.

So here are six key strategies I’d recommend for someone starting a new telehealth business.

1. Understand Your New Competition

Telehealth does level the playing field. If you’re a medical practice, you’re no longer competing against just

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When starting a new venture and knowing you will have to invest heavily into a brand or company financially, emotionally and, perhaps most importantly, with all of your time, quite simply, it has to be right. For example, it took two years after exiting The Entertainer to focus on what I wanted to embark on next. Many entrepreneurs expect a lightbulb moment, and for some, this may be the case. However, it is important to note that this isn’t always the path and certainly not the only one. If you approach your startup not as a sprint, but as a marathon, you can put in place the ideas and mindsets that will help you succeed in the long run. By ignoring the rush to market and taking a longer consideration to your prospective venture, it can very often benefit you and your brand.



a book sitting on top of a wooden fence

© Caha Capo


When I was considering

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For all the ways office workers have adjusted to working remotely during the pandemic, the arrangement can be tougher for those starting a new job remotely. Getting to know the company, colleagues and even the lay of office politics is all the more difficult without the experience of being able to connect with others in person.



a man sitting in a chair talking on a cell phone

© Provided by CNBC


And months after workers were sent home en masse in the spring, many are still connecting with colleagues both new and old completely digitally. Roughly 42% of the U.S. labor force is working remotely full-time, according to research from Stanford economist Nicholas Bloom, and the number of companies announcing long-term remote work are continuing to stack up with time.

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For those starting a new job remotely, CNBC Make It spoke with workplace experts on how you can set yourself up for success.

First off, celebrate your new job

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When starting a new venture and knowing you will have to invest heavily into a brand or company financially, emotionally and, perhaps most importantly, with all of your time, quite simply, it has to be right. For example, it took two years after exiting The Entertainer to focus on what I wanted to embark on next. Many entrepreneurs expect a lightbulb moment, and for some, this may be the case. However, it is important to note that this isn’t always the path and certainly not the only one. If you approach your startup not as a sprint, but as a marathon, you can put in place the ideas and mindsets that will help you succeed in the long run. By ignoring the rush to market and taking a longer consideration to your prospective venture, it can very often benefit you and your brand.



a girl in a pink blanket

© Caha Capo


When I was considering

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As part of our CEO Secrets series, which invites entrepreneurs to share their advice, we are focusing on businesses that have launched during lockdown. Each week we will look at a different type of person. This week we speak to female entrepreneurs aged over 50.

“If you feel it, just do it,” is the advice of Feyi Raimi-Abraham.

“Don’t stop and wait to have all the ducks in a row for your business idea, because it will never happen.”

The south Londoner has started her first commercial venture at the age of 52.

It is called The Black Dementia Company and it stems from personal experience.

During lockdown she was put on furlough from her job as a community education co-ordinator with a national charity. She became a full-time carer for her mother, who has dementia.



a woman sitting at a table with a laptop and smiling at the camera: Feyi's business was inspired by time spent looking after her mother

© Feyi
Feyi’s business was inspired by time spent looking after her mother

People

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Edmund Lowman is CEO of Slumber Hostel Group, a youth travel accommodation and tour experience provider in Southeast Asia.

A few years ago, I entered into what would turn out to be the worst business deal of my life. But along the way, I learned many valuable lessons on how to avoid bad partnerships.

Below are my tips for navigating business partnerships, as well what to do if you see your deal is starting to go south:

Negotiate.

The old saying, “Hindsight is 20/20,” is absolutely true. Looking back on this, we made so many mistakes that it is no surprise to me the deal went south. A few lessons to keep in mind include:

• Don’t argue with your future partners. Remember, these people aren’t your enemies. They are people you are going to presumably be doing business with for a long time. If you’re arguing and

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As we move deeper into the pandemic, companies are realizing that the remote work habits that are de facto today will likely persist to become a major part of the way they work in the post-COVID world. Technology will play a big role in this new environment, but the way companies rebuild themselves around the technology may be even more important.

That was the topic of discussion at one round table during Fast Company‘s Impact Council annual meeting on June 30. The panel, moderated by Fast Company technology editor Harry McCracken, included Box CEO Aaron Levie, Visible CEO Miguel Quiroga, Threshold Ventures partner Heidi Roizen, Infoblox CEO Jesper Andersen, Pfizer chief digital and technology officer Lidia Fonseca, Emerald One CEO Laverne Council, and Vince Campisi of Raytheon Technologies.

When the pandemic began, much of the focus was on the technologies that we suddenly needed to enable working from home.

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