• Marina Raphael, 22, is a handbag designer and a sixth-generation member of the Swarovski family. 
  • She launched her eponymous brand in 2018 after teaching herself how to design handbags.
  • In an interview with Business Insider, Raphael talks about her journey as a young entrepreneur and the importance of fashion’s sustainability movement.
  • Visit Business Insider’s homepage for more stories.


In 2017, then 20-year-old Marina Raphael had an idea. “I wanted to launch a handbag brand, where the quality and the craftsmanship was impeccable, but the prices were not too high,” she told Business Insider.

The only problem? She had no background in design. She didn’t attend Parsons in New York or Central Saint Martins in London. She says she was never the one to sit down and design clothes as a little girl.

Instead, her journey into the fashion industry stemmed from her entrepreneurial drive and her passion for luxury.


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