With messaging, customers can connect with brands when and where it’s convenient for them — pausing when needed and seamlessly picking up where they left off — just as they would when texting friends or family. Business Messages allows customers to instantly begin these conversations from Search and Maps. David’s Bridal is a retail industry leader in launching this technology and the only wedding retailer to offer this service today.

David’s Bridal’s AI-powered concierge bot Zoey greets all customers when they send in a message. Built and maintained on LivePerson’s industry-leading Conversational Cloud, Zoey instantly responds to customers, answers questions, schedules appointments, and can route to David’s Bridal associates as needed.

“Over the last few months, we’ve seen a surge in ‘minimony’ events as well as a huge pickup in planning for weddings

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