Tata Motors has questioned the latest numbers released by the Federation of Automobile Dealers Associations (FADA) that showed it trailing Mahindra & Mahindra in the commercial vehicle segment.
According to the data collected by FADA based on vehicle registrations by various auto dealers, Mahindra & Mahindra’s market share in the commercial vehicle category has skyrocketed to 40 per cent in August 2020 from 23.5 per cent last year even as Tata Motors’ share has shrunk to 26 per cent from 42 per cent in the same period.
While Tata Motors claims that this market share data have limitations in reflecting actual sales, as all vehicle dealers are not members of FADA, Mahindra & Mahindra says it has outperformed the industry due to its well-thought strategy.
FADA is the apex national body of automobile retail. It is only for the second time — after July 2020 — that FADA is releasing