Business Executives Are Using Their Success Stories to Help Empower In-House Sales and Marketing Teams

Press release content. The AP news staff was not involved in its creation.

SARASOTA, Fla. – August 13, 2020 – ( )

By leveraging business successes as use cases, smart business leaders are publishing well-timed press releases on to help supplement and support their in-house sales and marketing teams. The affordability of and reach of’s comprehensive network is an added benefit, allowing for the possibility of several announcements, for the perfect messaging at the right time.

“For small and midsize businesses, sometimes using your good business reputation can be the most effective tool for supporting your in-house sales and marketing teams,” says Erik Rohrmnann, COO at “If a prospective customer sees that your company has seen some success with their competitor, or a similar business within their industry, that’s often enough leverage for talented sales teams to work with and hopefully close that deal.”

Press releases maintain a long-term residual value even after initial publishing. In a number of cases, online queries have led consumers to past press releases, providing specific past evidence of success with a client or within a specific industry. With low-cost distribution, publishing several industry-specific releases has helped to bolster companies’ reputations and expertise in their respective industries through content.

Through its partnerships with Newswire and Accesswire, is able to provide more value with its wire distribution to some of the most recognizable business networks on the globe including MarketWatch, Bloomberg, Yahoo! Finance, Morningstar, CBS, ABC, FOX and NBC. Companies gain even more visibility and recognition with business coverage on trusted and influential news networks.

​ helps business leaders supplement their advertising campaigns and content marketing efforts through smart press release distribution. To learn more about how to create newfound value through press release content, visit

About provides simple, affordable press release distribution services to public and private companies through the most comprehensive networks and 1.8M media contacts.

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Original Source: Business Executives Are Using Their Success Stories to Help Empower In-House Sales and Marketing Teams

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